About Me

My journey started over a decade ago, long before “full-stack” became a job title. What began as curiosity about how websites actually work turned into a self-taught obsession with building them — and then into a career.

My first professional role was at (closed now) Myuyg.com, where I maintained site code while learning how content and search optimisation work together. From there, I moved into agency and freelance work, building a custom e-commerce platform for an automobile dealership, complete business websites, and a technical publication on routers and Wi-Fi systems — where I built the entire theme and architecture from scratch and grew a targeted readership from absolute zero.

That’s when I discovered that I loved the engineering and the growth side equally.

Over the years, I’ve delivered web applications for the pharmaceutical sector, where security and data handling are non-negotiable, and served as Web Developer & Content Lead for a high-volume consumer tech publication, scaling it to a peak of 10,000 daily organic visitors across a 15-month engagement.

Meanwhile, I was building my own platforms. Gardenbagan.com grew to a peak of 34,000 monthly organic sessions, and Beautyhacks4all.com reached 28,000 monthly sessions — both owned, hosted, secured and optimised entirely by me, end-to-end.

Today, my focus has expanded into AI integration. I build LLM-powered products — including several Flutter-based utilities powered by the Google Gemini API and many more — and continue to ship real products. I’m also a certified ethical hacker, which shapes how I approach every line of code I write.